Strategic Marketing Leadership Without the Full-Time Cost
Hire Sequoia GEO as your part-time Chief Marketing Officer. Get executive-level marketing strategy, team oversight, and growth planning—without the $200K+ salary.
Why Hire a Fractional CMO?
You're at a growth inflection point. You've outgrown DIY marketing, but you're not ready for a full-time CMO. A Fractional CMO gives you strategic leadership at a fraction of the cost.
less expensive than hiring a full-time CMO with benefits and equity
of contractor experience scaling businesses from 1 to 130+ employees
guidance from someone who's built and exited a contractor business
What a Fractional CMO Does
Strategic oversight, team management, and growth planning—without the full-time commitment.
Marketing Strategy & Planning
Develop annual marketing plans, budget allocation, channel strategy, and growth roadmaps aligned to revenue goals.
Team Oversight & Vendor Management
Manage your internal marketing team and external agencies—SEO, PPC, web design, creative—to ensure alignment and ROI.
Performance Tracking & Reporting
Build dashboards that track KPIs that matter: cost per lead, close rate, revenue per channel, and CAC payback period.
Brand Positioning & Messaging
Define your unique value proposition, competitive positioning, and messaging framework across all channels.
Growth Experiments & Testing
Design and run A/B tests, landing page experiments, and channel tests to find scalable growth levers.
Executive Reporting & Advisory
Monthly strategy sessions with ownership to review performance, adjust tactics, and align marketing to business goals.
Is Fractional CMO Right for You?
Fractional CMO services are ideal for growing contractor businesses at key inflection points.
Perfect Fit
- Revenue: $2M–$20M annually
- Team: 10–100+ employees
- Marketing spend: $5K–$50K/month
- Growth stage: Scaling operations
- Challenge: Outgrown DIY marketing
Not Ready Yet
- Revenue: Under $1M annually
- Marketing spend: Under $3K/month
- Stage: Just starting out
- Need: Tactical execution only
- Better fit: SEO/PPC management
Ready for Strategic Marketing Leadership?
Let's schedule a strategy call to discuss your growth goals and see if Fractional CMO services are the right fit.