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Master the complete system for generating consistent 5-star reviews, maintaining 4.7-4.9 ratings, and turning unhappy customers into loyal advocates
The most trusted rating range according to Google's Math of Trust
Revenue increase per 1-star rating improvement
CSR scripting, technician ask, and happy call follow-up system
Learn the complete review engine system from a 4x Inc. 5000 contractor who built 4,000+ five-star reviews
Three critical systems for building a reputation engine that compounds over time
Understand why 4.7-4.9 ratings are most trusted, the danger of the "gatekeeper strategy," and how review volume and velocity impact your Google ranking and customer trust.
Master the complete process: CSR scripting to set expectations, technician training to ask for five-star reviews on-site, and follow-up "happy calls" to capture reviews from satisfied customers.
Learn the 4-step process for handling one-star reviews: immediate owner contact, empathetic listening, resolution offer, and follow-up to turn detractors into advocates.
Positive reviews are the #1 factor customers use to evaluate contractors. A strong review profile builds instant credibility and shortens the sales cycle.
Review volume, velocity, and rating quality directly impact your Google Business Profile ranking in the local Map Pack. Consistent reviews = higher visibility.
Studies show a 5-9% revenue increase per 1-star rating improvement. Moving from 4.2 to 4.8 can mean hundreds of thousands in additional annual revenue.
Filtering reviews or only asking happy customers creates an unnatural pattern that Google can detect. Aaron explains why consistent, authentic review generation beats selective asking.
Get the complete CSR scripts, technician training materials, and 1-star response templates used by a 4x Inc. 5000 contractor.
Learn the complete GBP optimization system including the Category Trap, Service Injection, and Heartbeat Signal strategies.
Watch Workshop →Done-for-you GBP optimization, review generation, and local SEO services for contractors who want expert implementation.
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