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Fractional CMO Resources

Senior Marketing Leadership Without the Full-Time Price Tag

A Fractional CMO gives your business strategic marketing leadership — without the $200K salary. Learn how it works, what it costs, and whether it's right for your stage of growth.

Start Here: The Fractional CMO Guides

What Is a Fractional CMO?

The role explained simply — and when you should hire one versus a full-time marketing manager or agency.

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How Much Does a Fractional CMO Cost?

Pricing models, engagement structures, and what you actually get for your investment.

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Fractional CMO vs. Agency vs. Marketing Manager

A clear comparison of your three main options for marketing leadership at different growth stages.

Read Guide

What a Fractional CMO Does for Contractors

Strategic Oversight

  • Build a 12-month marketing roadmap tied to revenue goals
  • Audit your current marketing spend and eliminate waste
  • Align your SEO, PPC, and LSA into a unified strategy
  • Set KPIs and hold your marketing team accountable

Execution Support

  • Manage your agency relationships and vendor contracts
  • Oversee content creation and brand consistency
  • Implement lead tracking and attribution reporting
  • Train your in-house team on marketing fundamentals

Ready to Add Senior Marketing Leadership?

Sequoia GEO offers Fractional CMO services built specifically for contractors and local service businesses.

Learn About Our Fractional CMO ServiceTalk to Us