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SEO for Plumbers

Plumber SEO & Plumbing SEO Services That Get Results

Dominate local search for "plumber near me," "emergency plumber," and "water heater repair." Built by a contractor who understands your business.

Why SEO Matters for Plumbers

When someone's basement is flooding at 2 AM, they're not flipping through the Yellow Pages. They're Googling "emergency plumber near me" on their phone.

46%

of all Google searches are looking for local information

88%

of consumers who do a local search call or visit within 24 hours

3x

more leads from SEO than traditional advertising at lower cost

Our Plumbing SEO Services

We focus on the searches that actually book jobs—not vanity metrics.

Google Business Profile Optimization

Win the Map Pack for high-intent searches like 'emergency plumber,' 'water heater repair,' and 'drain cleaning near me.'

Local SEO & Citation Building

Ensure your business appears consistently across Google, Yelp, Angi, and other directories where customers search.

On-Page SEO for Service Pages

Optimize your website for specific services: leak detection, sewer line repair, water heater installation, repiping.

Review Generation & Management

Build a steady stream of 5-star reviews that boost your rankings and convert searchers into customers.

Local Content Strategy

Create content targeting your service areas and common plumbing problems customers search for.

Tracking & Reporting

See exactly which keywords drive calls, which zip codes convert best, and your ROI down to the dollar.

Keywords That Actually Book Jobs

We target searches from people who need a plumber NOW—not tire-kickers.

Emergency & High-Intent Keywords

emergency plumber near me24 hour plumberplumber open nowburst pipe repairwater heater leakingclogged drain emergencysewer backupgas leak plumber

Service-Specific Keywords

water heater installationdrain cleaning servicesewer line repairleak detectiontoilet repairfaucet installationgarbage disposal repairrepiping

Why Plumbers Choose Sequoia GEO

Built by a Contractor

Aaron ran a 130+ employee HVAC/Plumbing business for 20+ years. He knows your challenges.

Results, Not Vanity Metrics

We track calls, booked jobs, and revenue—not just rankings and traffic.

No Long-Term Contracts

Month-to-month agreements. We earn your business every single month.

Looking for the Next Level?

Standard SEO captures the "Search Bar." But the industry is moving to AI Search (ChatGPT). Once we fix your SEO foundation, we upgrade you to Plumbing GEO, optimizing your business for the Artificial Intelligence era.

Frequently Asked Questions

Everything you need to know about plumber SEO and GEO

Why doesn't standard SEO work for plumbers?

Standard SEO agencies treat plumbing like any other business, but plumbers face unique challenges: emergency searches happen at 2 AM, customers need immediate response times, and trust signals (licenses, insurance, reviews) matter more than fancy websites. Plumber SEO requires understanding service areas, emergency keywords, and the specific customer journey from panic search to booked job. We built this agency after running an HVAC/Plumbing business for 20+ years, so we know exactly which keywords drive revenue vs which waste your budget.

What is the most important keyword for a plumber?

It's not "plumber near me." The highest-converting keywords are specific emergency terms like "slab leak detection," "water heater leaking from bottom," and "sewer backing up into bathtub." These searchers are in crisis mode and will book immediately. Big-ticket install keywords like "tankless water heater installation cost" and "whole house repiping" drive the highest revenue per job. We focus on these high-intent, high-margin keywords instead of generic terms that attract tire-kickers.

How fast can I get to Page 1?

For local "plumber [city]" searches with a well-optimized Google Business Profile, you can see Page 1 rankings in 45-90 days. For competitive service-specific keywords like "emergency plumber" or "water heater repair," expect 3-6 months of consistent work. The timeline depends on your current domain authority, review count, and how many competitors are actively investing in SEO. Our 45-Day Growth Sprint is designed to deliver quick wins (GBP optimization, citation building) while building the foundation for long-term rankings.

What's the difference between SEO and GEO for plumbers?

SEO (Search Engine Optimization) gets you ranked in Google search results. GEO (Generative Engine Optimization) gets you recommended by AI tools like ChatGPT, Perplexity, and Google's AI Overviews. When someone asks ChatGPT "Who is the best plumber for slab leaks in Fresno?", GEO ensures your business is mentioned in the answer. This matters because 40% of searches are shifting to AI tools, especially for high-trust decisions like choosing a contractor. We optimize for both traditional Google and AI search engines.

Do I need to sign a long-term contract?

No. We offer month-to-month services because we believe in earning your business every month. Most agencies lock you into 12-month contracts because they know their results are mediocre. We're confident you'll see measurable improvements (ranking increases, more calls, booked jobs) within the first 90 days. Our average client stays with us for 2+ years not because they have to, but because the ROI is undeniable. If we're not driving revenue, you can cancel anytime.

Ready to Dominate Local Search?

Get a free analysis of your Google Business Profile and see exactly where you're losing calls to competitors.